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Microeconomics

MicroeconomicsFormat : Softcover
ISBN : 0538797819
ISBN13 : 9780538797818
Publisher(s) : South-Western College Pub
Pub. Date : May 2010
Edition : 8th
Author(s) : William Boyes, Michael Melvin
Subject : Business & Economics
Economics is global and the Eighth Edition of MICROECONOMICS maintains the hallmarks of the Boyes/Melvin series--accessible writing, strong pedagogy, and integration of global economic issues--while faithfully presenting the latest thinking of economists on important microeconomic phenomena. The authors have carefully integrated their popular pedagogy, cutting-edge teaching and learning technology, and a full range of supplements to create a complete program that clearly illustrates the connections between key microeconomic principles and real-world business practices. The text has also been thoroughly updated with recent data and extensive coverage of important current issues, such as the economic effects of the war in Iraq, the 2008 financial crisis, and China’s emergence as an economic power. In addition, MICROECONOMICS, Eighth Edition, provides an in-depth exploration of one of today’s most significant issues--globalization--and its impact on economic growth and poverty, including a comparison of international standards of living and Global Business Insight features that illustrate microeconomic concepts with examples from around the world.

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