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Essentials of Contemporary Management

Essentials of Contemporary ManagementFormat : Softcover
ISBN : 0071284052
ISBN13 : 9780071284059
Publisher(s) : McGraw-Hill
Pub. Date : Apr 2008
Edition : 3rd
Author(s) : Gareth R Jones, Jennifer M George
Subject : Business & Economics
Jones/George, Essentials of Contemporary Management is the concise edition of the market bestselling textbook by the same author team. Jones and George are dedicated to the challenge of Making It Real for students. The authors present management in a way that makes its relevance obvious even to students who might lack exposure to a real-life management context. This is accomplished thru a diverse set of examples, and the unique, and most popular feature of the text, the Manager as a Person Chapter 2. This chapter discusses managers as real people with their own personalities, strengths, weaknesses, opportunities, and problems and this theme is carried thru the remaining chapters. This text also discusses the importance of management competencies--the specific set of skills, abilities, and experiences that gives one manager the ability to perform at a higher level than another in a specific context. The themes of diversity, ethics, globalization, and information technology are integrated throughout.

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